Project blogs

Comparing Nordic foodservice markets

Comparing Nordic foodservice markets Our project team is doing an international project in English. Our team has members from different countries such as the Netherlands, Germany, Spain, and Finland. In international cooperation, language and cultural differences must be taken into account to ensure the success of the teamwork. In our project, these have been considered …

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”There are no problems, only solutions” – SEO and keyword research for Karotek Oy

The spring studies have already started at the Hyvinkää campus. International students’ project team has gotten a Finnish company Karotek Oy as their client. Karotek Oy is known for their stainless-steel wholesale and the company was founded in 1982. ”There are no problems, only solutions”, this sentence reflects the principles of Karotek.

Market research with Mavatech

In January 2022, the Mavatech project was launched with the aim of conducting market research and analysis. Mavatech is a subsidiary of Suomen Terästekniikka, which manufactures various types of decontamination devices, for example showers, emulsion spreaders and other decontamination systems. Our task is to explore international interests in these decontamination devices that Mavatech manufactures and …

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Laurea P2P – how to make it a product?

At the start of our project we were a little confused. What should we do? The task was to brand Laurea Hyvinkää’s project learning model, P2P, into sellable product. Our team confirmed a fact, that name “P2P” doesn’t really tell anyone, what it basically is about. Many of students who had applied to P2P didn’t …

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The finalization of the marketing plan

In this project, we have been doing research for the purpose of a social media marketing campaign plan for Bonne Juomat Oy, in order to make them more known in German markets. Bonne is a Finnish Lohja-based maker of tasty and healthy natural beverages made from fruits, berries as well as vegetables. The project is …

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