Digital marketing

The Possibilities and Diversity of Laurea´s Living Labs

I don’t know how many Laurea college students, especially those just starting out, are familiar with the concept of Laurea Living Lab? At the very least, I have to admit that I knew absolutely nothing about this concept. However, when I started my studies, I had the opportunity to familiarise myself with the topic, as […]

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International Digital Marketing Project for Bonne Juomat Oy

Need a refreshing break from your studies? Try these Bonne juices and purees during your break to get your mind back on track! All of their products are made from 100% sustainable ingredients with no added sugar. Simply high quality fruits and berries included. Unnecessary additives and preservatives are not welcome in their products. All

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International Digital Marketing Evaluation and Development in Manufacturing Sector

On August 23rd 2022 started this international project, originated by the collaboration between Laurea University of Applied Sciences and two manufacturing companies, SabriScan Oy and BriCut Tools Oy. Our group is composed of Finnish, Ukrainian, Pakistani, Tajik, and Italian students. The project has a wide variety of objectives, regarding the companies’ marketing strategy and communication,

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The finalization of the marketing plan

In this project, we have been doing research for the purpose of a social media marketing campaign plan for Bonne Juomat Oy, in order to make them more known in German markets. Bonne is a Finnish Lohja-based maker of tasty and healthy natural beverages made from fruits, berries as well as vegetables. The project is

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Making Finnish products great in Germany

Bonne Juomat Oy is a company from Lohja, FI that makes tasty and healthy natural beverage products from fruits, berries & vegetables. Now they are looking to expand their market to Germany with Smoothies and Finnish natural spring water within a digital marketing plan. To succeed, it is more than helpful to engage some experienced Finnish and German

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