We implemented a marketing project this spring for a Finnish wellness industry company. The purpose of the project was to design a marketing campaign for the client. This was the first time designing marketing campaign for entire project team! So, here’s how we planned our very first marketing campaign, step by step: 1. Goal Setting […]
How we conducted a marketing campaign Read More »
Half of the project has already been completed in the blink of an eye and spring is also well under way. Due to the current world situation, we have been working remotely through teams throughout the project. Because our project is international, we have had the honor of getting two exchange students into our project
Who are we and what we are doing here? We are an international marketing project team, which is working this spring with Hotel Svetsi, the permanent partner of Laurea, and Kaisu, its HR and Sales specialist. This time our project team got the opportunity to create a marketing campaign for the restaurant Karhunpesä. The main
Bear Marketing Campaign: Hungry as a bear? Come to Karhunpesä! Read More »