Project blogs

”There are no problems, only solutions” – SEO and keyword research for Karotek Oy

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The spring studies have already started at the Hyvinkää campus. International students’ project team has gotten a Finnish company Karotek Oy as their client. Karotek Oy is known for their stainless-steel wholesale and the company was founded in 1982. ”There are no problems, only solutions”, this sentence reflects the principles of Karotek.

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Market research with Mavatech

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In January 2022, the Mavatech project was launched with the aim of conducting market research and analysis. Mavatech is a subsidiary of Suomen Terästekniikka, which manufactures various types of decontamination devices, for example showers, emulsion spreaders and other decontamination systems. Our task is to explore international interests in these decontamination devices that Mavatech manufactures and

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Laurea P2P – how to make it a product?

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At the start of our project we were a little confused. What should we do? The task was to brand Laurea Hyvinkää’s project learning model, P2P, into sellable product. Our team confirmed a fact, that name “P2P” doesn’t really tell anyone, what it basically is about. Many of students who had applied to P2P didn’t

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The finalization of the marketing plan

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In this project, we have been doing research for the purpose of a social media marketing campaign plan for Bonne Juomat Oy, in order to make them more known in German markets. Bonne is a Finnish Lohja-based maker of tasty and healthy natural beverages made from fruits, berries as well as vegetables. The project is

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Designing Services for Target Market of Sustainable Tourism Company: Project Villa Falco

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The fall semester is almost over and so is the work of our team on an interesting project. Our project assignment was to build a website, to develop social media channels and to find possible collaboration partners for Naturehouse Villa Falco. The assignment was very diverse and included many opportunities for learning. Villa Falco is

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The importance of good communication in project work

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In the autumn of 2021, we started our project Sustainable Tourism together with Finns and exchange students.  Our team consisted of eight students, an instructor and a client. The roles of the team were divided in a familiar way. Roles include project manager, deputy project manager, secretary, communications manager and welfare manager. At the beginning

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